Internationalization of small businesses in China – Furniture and Interior Design industry
The ITA (Italian Trade Agency) in collaboration with Confartigianato Imprese launched a project that has aimed to internationalize small and medium-sized artisanal enterprises in China. The project was part of a broader three-years project called “La Cina Arreda Italiano” and has been designed and run by WIN Project.
N. 20 Chinese stakeholders have come to Italy to visit the companies they had previously selected. The selection is always based on the portfolio needs of foreign operators and on the interest they have in each Italian company.
- ITALIAN REGIONS INVOLVED: Piemonte, Veneto, Marche, Umbria
- No. INVOLVED COMPANIES: 103
- No. REGISTERED COMPANIES: 66
- No. SELECTED COMPANIES: 40